Just in time for the Academy Awards, E! Entertainment today relaunched their popular E! Online mobile application

Los Angeles, CA – E! Entertainment, the global leader for celebrity and entertainment news and information, today announces the relaunch of its popular E! Online mobile app for the iPhone and Android platforms. In addition to a “facelift” and EVEN more engaging video content, the app now features the network’s signature “E! Talk Box”, which allows users to record their own video submissions for possible inclusion on E! and/or E! Online.

The E! Online mobile app will also bring viewers unparalleled coverage from the Academy Awards on Sunday, March 7, as well as leading up to the big event and in the days that follow, including news story updates directly from the red carpet, Fashion Police photos and exclusive video clips. As part of the app update, a new carousel navigation menu above the news section highlights the award season coverage with special video content and a new “Live from the Red Carpet” section.

Since its release in May 2009, the E! Online mobile application has been the go-to source for everything entertainment news and pop culture-related. Over 1.4 million iPhone and Android users enjoy the app on a regular basis, garnering 54 million page views and 1.3 million video views in January alone.

The new “E! Talk Box” feature adds a unique interactive twist to the application. For the first time, users can record their own video commentary (on supported handsets) on hot topics and celebrity headlines and submit them directly to E! where a few selected video responses will be featured on the air and online.

“With this relaunch, we’re taking the E! Online app to the next level in terms of both content and interactivity,” said John Najarian, Executive Vice President, Digital Media and Business Development, Comcast Entertainment Group, “E! fans are passionate when it comes to their favorite celebrities and the E! Talk Box feature allows them to be heard loud and clear anywhere, anytime with a chance to end up on our air.”

Additional features in the E! Online App include:

* Download full episodes of the hottest E! shows like The Soup, The Girls Next Door and Keeping Up with the Kardashians

* Keep up with the E! Online movie reviews and bloggers like Watch with Kristin and Ted Casablanca’s Awful Truth

* Keep tabs on your favorite celebrities by creating your own celeb list – E! Online will deliver all the news from those celebs directly to your phone

Device Requirements:
* iPhone and iPod touch
* Requires iPhone OS 3.0 or later
* 1.2 MB

Pricing and Availability:
The E! Online mobile app is available now on iTunes and in the Android Marketplace as a free download. For more information visit E! Online under the mobile category.

Best iPhone apps at AppStoreHQ

Based in Los Angeles, Comcast Entertainment Group operates E! Entertainment Television, the 24-hour network with programming dedicated to the world of entertainment, and E! Online; The Style Network, the destination for women 18-49 with a passion for the best in relatable, inspiring and transformational lifestyle programming; and G4, offering the last word on gaming, technology, animation, interactivity and “geek culture” for the male 18-34 demo. E! is currently available to 97 million cable and satellite subscribers in the U.S. and the E! Everywhere initiative underscores the company’s dedication to making E! content available on all new media platforms any time and anywhere from online to broadband video to wireless to radio to VOD. The Style Network currently counts 65 million cable and satellite subscribers and Mystyle.com keeps women up to date on all the latest fashion and beauty news on the web. G4 is available in 68 million cable and satellite homes nationwide and G4tv is a top web destination for video game news and information. Copyright (C) 2010 Comcast Entertainment Group. All Rights Reserved. Apple, the Apple logo, iPhone & iPod are registered trademarks of Apple Inc.

Apple Features:
1. Farm Frenzy 2 by Alawar Entertainment (Featured in Games)
2. The Treasures of Mystery Island by Alawar Entertainment (Featured in Games)
3. Memorize Words: Spanish (Featured in New & Noteworthy)

New Launches / Updates:
1. Custom Hangman by Roger Collins Research LLC
2. Worldcard Contacts by Penpower Inc.
3. OMG Texting Dictionary by Shawn Edgington

Hot Ranking Movements:
1. WorldCard Mobile to #1 Business App!
2. Memorize Words Spanish to #7 Education App!
3. The Treasures of Mystery Island to #36 Adventure Games
4. Farm Frenzy 2 to #20 Simulation Games (and #48 Arcade Games)
5. Farm Frenzy 1 to #34 Simulation Games (and #77 Arcade Games)
6. Slango Urban Dictionary to #1 Reference Apps
7. OMG Texting Dictionary to #71 in Social Networking (It JUST launched.. give us a little time to get this higher!)

Several word lists are already pre-loaded into the app from the initial download so players can challenge themselves to solve a game of Hangman containing words from subjects ranging from SAT vocabulary words to Twilight terms. Additional word lists can also easily be downloaded, created or received from a friend, making this personalized iPhone and iPod Touch app version of hangman a game you’ll tap into frequently.

The Custom Hangman app is also a great learning tool for kids. Parents can input spelling words, vocabulary terms and more to help kids study for tests or just practice the alphabet and spelling.

Feature Highlights:
* Pre-loaded with over 20 word lists
* Add or edit word lists
* Share word lists with friends
* Create your own custom word list

Device Requirements:
* iPhone and iPod touch
* Requires iPhone OS 3.0 or later
* 1.8 MB

Pricing and Availability:

Anyone with an iPhone or iPod Touch can get hooked on Custom Hangman. It is only $0.99 (USD) and available worldwide exclusively through the App Store in the Games category. A great trailer can be found on YouTube.

Roger Collins Research
Custom Hangman
Purchase and Download
YouTube Video
Media Assets

Roger Collins is an independent web and software developer from Orlando, Florida and has been developing commercial software and websites for over 20 years. Roger is most well known for rebuilding the domain name marketplace, Afternic, from 2002-2007. Copyright (C) 2010 Roger Collins. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.

Hollywood’s A-lister’s will be getting a Swarovski jewel encrusted hardcover copy of author Shawn Marie Edgington’s new text message pop-culture book “Read Between the Lines: A Humorous Guide to Texting with Simplicity and Style” along with a first – a Smartphone App companion they can download onto their iPhone or Android. That’s a text message dictionary full of thousands of fun text message lingo references.

Cuppertino, CA – The Apple iPhone has long been the hot mobile device of the stars, including such big names as Sandra Bullock, Jennifer Aniston, Zac Efron and even the young Taylor Swift, so it’s no surprise that this year’s coveted Academy Awards SWAG bags include a little iPhone fun as well.  The App is called “OMG Texting Dictionary” and is the perfect companion App to the new book Read Between the Lines by author Shawn Marie Edgington. This is the first time a mobile App has been part of the Academy Awards SWAG.

Read Between the Lines:  A Humorous Guide to Texting with Simplicity and Style, is a take on the    pop-culture and text lingo that has sprung up everywhere around the practice of text messaging and tweeting. Thinking about sexting? Take a look at chapter 3 before sending that message. Want to know what “*$s” means? A helpful SMS acronym translator is included. The iPhone application gives you quick access to all the information you need to be considered “hip” in a world of CUL8R’s and ROTFL’s.

“It was an honor to be chosen to be included in this years Oscar SWAG bags” said Edgington, a successful female CEO and President of Granite Insurance Brokers.  “Suddenly friends I haven’t talked to in ages are all coming out of the woodwork and volunteering to help hand out RBTL at the SWAG event down in Los Angeles!” Shawn’s 17 year-old daughter and semi-professional texter Nicole will be her assistant during the show event (mostly because she’s dying to meet Miley Cyrus), along with a photographer and a few “select” close friends.

OMG! …RBTL was developed and designed by Clever Twist, a popular mobile development shop out of Atlanta, Georgia.  The App can be found in the social media section of iTunes and the Android Marketplace, and are compatible with both Apple and Android mobile devices.

Best iPhone apps at AppStoreHQ

About Shawn Edgington

Shawn lives in the San Francisco Bay Area, and aside from being a business owner,  wife and mom, she also makes time to volunteer, loves to run, weight train, kickbox, and is passionate about family, healthy living, her golden retriever, and traveling.  Like most people, Shawn is forever striving to stay balanced with all the demands of life and continues searching for the best time-management tools (yes, texting is

one of them) to help her “Shoot for the Stars.” More info on the RBTL App and book can be found at www.rbtlguide.com.

Fremont, CA – Penpower Inc, creators of the highly popular mobile business card scanning software “WorldCard Mobile,” launched this week their newest contact management tool for the iPhone and iPod Touch called “WorldCard Contacts.”  Worldcard Contacts is designed to replace the existing contacts manager in the devices, and adds new features specially designed for business users.

“The existing contact management application on the iPhone is very limited and is primarily text based”, said Dr. Tsay, CEO of Penpower Inc. “there is no way to group contacts together, or to deal with visual information like business cards.” Worldcard Contacts is designed to solve those issues with a number of features including:

• Contacts groups to quickly sort and find contacts.
• Visual “favorites” menu where you can access people through their photo as well as their name.
• View contacts in either “List Mode” (Similar to the native contact list, except with added photo and company information) or Card Mode (Scroll through your business card book with full card images). All with a quick search function to pinpoint the contact you need rapidly.
• Make a call, send a text message or email, browse to the company’s website, or pinpoint them on a map with simple one button access, directly from their business cards!
• Works just like the native contacts application from the iPhone including favorites, recent calls, and keypad access.
• Integrates with the WorldCard Mobile App (sold separately) to let you easily entering contacts via capturing and recognizing business card photos. No more manually entering contacts needed.

Worldcard Contacts is designed to work both independently or hand in hand with the WorldCard Mobile business card reader for the iPhone also produced by Penpower. Worldcard Mobile is an OCR based business card scanning program that recognizes text from photographed business cards and inputs them into your contacts. With Worldcard Contacts you have quick access to both the visual and text versions of the contacts information.

WorldCard Contacts is available in the business category of the iTunes App Store for $5.99 in the business category, and runs on the iPhone OS 3.0 or later.

Best iPhone apps at AppStoreHQ

About Penpower Inc.

Penpower Technology is a world leader and pioneer in providing integrated solutions for Intelligent Human Computer Interface Technologies. The company is now developing integrated human machine interface solutions based on “TTS, OCR, Speech, Handwriting and Biometrics” Founded in 1991, Penpower has focused on developing business productivity software, Asian language-based software, and mobile electronics. Through a human-centric philosophy and continued innovations in multi-processor, multi-platform and multi-language recognition systems, Penpower is the leading provider of information technology, innovations, solutions and professional service dedicated to realizing perfect communications between man and technology.
www.penpowerinc.com

Balloonimals [Games: $1.99] -  This is one of my personal faves.  Fun, unique and shows off a lot of the cool features of the iPhone.

Hershey’s Chocolate Milk [Entertainment: Free] – My 4 year old’s favorite app! Perfectly simple – pour milk, add syrup, mix it up, drink it down…burp!

Curious George Coloring Book [Games: $2.99] – Well worth the money!  The app is constantly updated with new coloring pages for the holidays.  My 4 & 6 year olds both like it.

MouthOff [Entertainment: $1.99] – Pick a cartoon mouth, hold your iPhone in front of your mouth and talk – guaranteed laughter from your audience – both old and young.

MonsterABC [Education: $0.99] – Cute app that has an entertaining monster to interact with and work on pronouncing letters and words.  Perfect for my 4 year old.

Disney Channel Cover Styler [Entertainment: Free] – My 6 year old has turned every member of our family into a Hannah Montana and/or Jonas Brother picture!  Lets her add graphics, colors, upload pictures, etc.

SmackTalk! [Entertainment: $0.99] – Voice altering app that outputs various squeaky voices with a choice of animals – guinea pig, puppy, kitten, and chihuahua.  Hours of entertainment.  All kids love this.

Lightsaber Unleashed [Entertainment: Free] – This was the very first app that got my kids hooked!  Turns your iPhone into a lightsaber – need I say more?

Anorak Magazine [Games: $0.99] – Calls itself the “Happy App for Kids” – stories, games, great artwork, and a British Accent!

iGlowStick [Lifestyle: Free] – Break it and shake it!  Plus they update it with fun holiday glow sticks.

Martha Speaks Dog Party [Games: $2.99] – Cute app based off the TV show on PBS.  Kids love to help Martha lick the plate clean.

Tic Tac Toe Free [Games: Free] – I think you get the drift…

Custom Hangman [Games: $0.99] – Classic game of Hangman with a Pirate twist – and you can choose appropriate categories for your kids (like States of USA & US Presidents).  My 6 year old can’t get enough!

I could go on and on! Please comment with some of your favorites.  ENJOY!

Alexandria, VA – Before there was Farmville, Farm Town, Barn Buddy, Ranch Rush or any of the other clones that came after it, software developers from Alawar Melesta in 2006 came up with a unique game play genre where players could help a lonely farmer turn a run-down farmstead into a rich, flourishing agricultural complex.. Farm Frenzy and the entire farm game boom was born. Three years later the Farm Frenzy franchise continues its steady growth by expanding its popular Farm Frenzy 2 title to the iPhone, iPad and Macintosh platforms.

“The Mac devices have never been the first choice for hardcore gamers”, said Kirill Plotnikov, VP of Publishing for Alawar Entertainment, “but casual games are different. Farm Frenzy 2 has been a huge success for the PC gaming enthusiast and we get requests almost daily to bring the game to other platforms.”

The Farm Frenzy series has spawned three primary titles (Farm Frenzy 1-3) and three add-on games including Farm Frenzy 2 : Pizza Party, Farm Frenzy 3: American Pie and Farm Frenzy 3: Ice Age. This is also the second of the series to be ported to the iPhone platform, with the first .  Farm Frenzy occupying the top sales spots in several markets; in the U.K., it was among the top three best-selling applications, and it came in first in several markets in Eastern Europe and Asia.  On the U.S. App Store, Farm Frenzy became one of the top 20 most popular applications overall.

Farm Frenzy 2 expands on the series with:

• Five kinds of store products
• Four varieties of animals
• Four types of marauding bears
• 12 structures with three types of upgrades
• 16 types of products for manufacturing
• 17 hilarious gags
• 19 trophies

In 2009, Farm Frenzy 2 received the prestigious iParenting Media Award, which recognized the title as the best computer game for families and children.

Farm Frenzy 2 is available for the iPhone or iPod touch for $2.99 and can be found listed in the iTunes app store under Arcade and Simulation games. The app is rated 4+ and is compatible with OS version 3.0 and higher.
About Alawar Entertainment

Best iPhone apps at AppStoreHQ

Founded in 1999, Alawar Entertainment specializes in the development, publication and distribution of casual games, reaching audiences in over 60 countries worldwide. The company is the leading distributor of casual titles in Eastern Europe and has published more than 200 casual PC games globally, including some of the industry’s leading downloadable series like Farm Frenzy®, Craze® and The Treasures of Montezuma®. Alawar recently extended its offerings onto the iPhone™, PLAYSTATION® 3, Nintendo DS™ and Mac® gaming platforms, and in 2010 plans to enter the social games and MMO markets as well as expand onto other leading-edge platforms. Visit www.alawar.com for more information.

Greenville, NC – Apps are a high-volume, low-margin business, which can mean few funds left to promote a product in any media, let alone mass media. Slango’s developer, SchroederDev LLC has addressed the issue by partnering with Appency, a small PR firm that specializes in App promotions to produce an urban language online commercial (subtitles included for the slango-impaired), viewable on YouTube and other video sites online using the tag-line “pop culture in your pocket” for Slango, the App that translates urban terms.

Just in case you mistakenly think urban slang can’t be used in normal conversation, newscaster AC shows in Slango’s commercial that even broadcasting’s finest can find uses from the newly expanded vocabulary this app will create. The app features over 4 million urban culture terms and definitions in a search-able database. The QuickSearch technology allows users to query other words found within terms.

Keep your posse posted on lingo they need to know with the app’s sharing feature that easily links selected words on Twitter, Facebook and email accounts. Slango is also great for the current Facebook trend of posting the urban definition of your name. Tap the “Word of the Day” and the Random Word icons to keep up your urban education.

Device Requirements:

* iPhone and iPod touch

* Requires iPhone OS 3.0 or later

* 0.3 MB

Pricing and Availability:

Slango 1.1 is only $o.99 (USD) and available worldwide exclusively through the App Store in the Reference category.

SchroederDev: http://schroederdev.com/

Slango 1.1: http://schroederdev.com/Slango_-_Urban_Dictionary.html

Purchase and Download: http://itunes.apple.com/us/app/slango-urban-dictionary/id337013987?mt=8

Slango Commercial on YouTube: http://www.youtube.com/watch?v=tLb1zo5aXg8

Media Assets: http://photobucket.com/slango
Best iPhone apps at AppStoreHQ

SchroederDev LLC was founded in 2009 by Brian Schroeder. It is a privately held independent firm based in Greenville, North Carolina. SchroederDev is committed to developing user friendly information and entertainment apps that leverage the strengths of the revolutionary iPhone/iPod platform. Their Slango Urban Dictionary app has been downloaded more then any other urban phrase app in the iTunes store, and is currently the #1 Reference app in the United States. Copyright (C) 2010 SchroederDev LLC. All Rights Reserved. Apple, the Apple logo, iPhone and iPod are registered trademarks of Apple Inc. in the U.S. and/or other countries.

Apple – That’s who. KRAPPS has discovered that Apple is rapidly but silently removing anything that it considers too risque from the app store, either due to an internal policy change, or to recover from a slowly pushed line that more and more were able to cross. Here is their full article:

Via KRAPPS:

It’s been well documented that Apple does not allow porn in the App Store … but nevertheless, developers aggressively push the envelope in efforts to show as much skin as possible in their apps. At first, Apple began approving apps featuring girls in full-back bikinis. Later they lightened up … thong bikinis became acceptable. In November, Apple approved the first pasties app … iPasties by Pastease … which broke into the Top 100 Paid Apps and created a flood of new approvals featuring adhesive nipple covers. And finally, raising the “how much skin can we get away with” bar to its peak … Apple allowed the Boobs In Hand Bras app on January 14. Today, there are literally thousands of sexy girlie apps available for sale.

Well all that came to a screeching halt yesterday. Apple changed its mind and began emailing developers that their once approved sexy girlie apps were no longer welcome in the App Store and thus, removed from sale. Why the sudden reversal of standards? Seems Apple was receiving a number of customer complaints about inappropriate content. Below is the email Apple sent to developers regarding removed apps.

So exactly how much skin can you show these days without fear of getting the boot? Since Apple did not provide concrete examples to developers, it’s tough to say. However, it’s clear that hand bras are blacklisted … they have all been removed from the App Store. Most pastie apps are absent as well.

It’s also tough to figure how many developers were effected by this change of policy. We spoke to a half dozen developers regarding the matter and figure at least a dozen more had their apps removed. Is Apple done cleaning up? Who knows. The entire situation is confusing and mysterious … but one thing is certain, Apple is doing some major housekeeping and removing numerous sexy girlie apps. College Girls Extreme, Epic Boobs, Sexy Bikini Contests, Yau’s Asian Boobs Fruit Punch, Sexy Topless and many more … all these apps were once approved by Apple and now banned.

The developers we spoke with were completely blindsided by yesterday’s occurrences. “I wish Apple would adopt detailed written standards like every other mobile storefront in the world,” said one developer. Agreed … perhaps clearly communicated standards would help Apple avoid that reoccurring theme … Inconsistent Review Process.