http://theappencypress.com/2009/09/23/starbucks-does-iphone-right-premiers-starbucks-card-mobile-app/#utm_source=feed&utm_medium=feed&utm_campaign=feed Professional Mobile Application Marketing Thu, 19 Jan 2012 05:50:41 +0000 hourly 1 http://wordpress.org/?v=3.1 http://theappencypress.com/2009/09/23/starbucks-does-iphone-right-premiers-starbucks-card-mobile-app/comment-page-1/#comment-198 Abhijeet Sun, 01 Aug 2010 20:34:56 +0000 http://appencypress.wordpress.com/?p=88#comment-198 Find a Starbucks: Finds the nearest Starbucks coffee based on your location automatically. Shows interactive map with driving directions. Bookmark your favorites places for quick retrieval. Download Now: http://itunes.apple.com/us/app/find-a-starbucks-coffee/id305746438?mt=8 Find a Starbucks: Finds the nearest Starbucks coffee based on your location automatically.
Shows interactive map with driving directions. Bookmark your favorites places for quick retrieval.
Download Now: http://itunes.apple.com/us/app/find-a-starbucks-coffee/id305746438?mt=8

]]> http://theappencypress.com/2009/09/23/starbucks-does-iphone-right-premiers-starbucks-card-mobile-app/comment-page-1/#comment-143 Andrew Little Mon, 25 Jan 2010 17:01:04 +0000 http://appencypress.wordpress.com/?p=88#comment-143 Generally, the in-app purchases are used to collect fees for software upgrades (e.g. new levels in a game, or new articles in a news subscription app). In this case, Starbucks is using their own payment mechanism for "real" goods and services so I agree that Apple wouldn't be taking it's 30% pound of flesh. Generally, the in-app purchases are used to collect fees for software upgrades (e.g. new levels in a game, or new articles in a news subscription app). In this case, Starbucks is using their own payment mechanism for “real” goods and services so I agree that Apple wouldn’t be taking it’s 30% pound of flesh.

]]> http://theappencypress.com/2009/09/23/starbucks-does-iphone-right-premiers-starbucks-card-mobile-app/comment-page-1/#comment-10 QR Codes – Connecting Print and Online Information | Michael's Blog Thu, 24 Sep 2009 20:51:37 +0000 http://appencypress.wordpress.com/?p=88#comment-10 [...] QR codes can be placed in magazine ads or on outdoor billboards, pointing to further information about products. These hyperlinks on paper help integrating paper into the information and marketing media mix, they can be found on books, McDonalds packaging, pointing to information about your burger and there is even an example where codes on a cemetery point to information about people. Another very cool application is Starbuck’s loyalty IPhone app. [...] [...] QR codes can be placed in magazine ads or on outdoor billboards, pointing to further information about products. These hyperlinks on paper help integrating paper into the information and marketing media mix, they can be found on books, McDonalds packaging, pointing to information about your burger and there is even an example where codes on a cemetery point to information about people. Another very cool application is Starbuck’s loyalty IPhone app. [...]

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